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LEAD Overview
Established in 2003, Lead is a non-profit NGO initiated by some of Egypt’s leading private sector businessmen. Headed by Mr. Mohamed Mansour, Lead surfaced to the world of philanthropy with an objective to play an active role in the economic and social development of Egypt. 
 
Operating with a strong core of values and ethics, Lead adopts the Best Practice Microfinance in all aspects of its works, including financial transparency. 
 
Lead believes that the best means of responding to the general social needs is through identifying the most effective interventions that would likely have positive impacts on social and economic sectors. The Foundation focuses on reaching out directly to two segments of the society most in need of empowerment: poor and low-income entrepreneurs, as well as women. Through the Microenterprise Individual Lending Program and the Blossoms of Goodwill Group Lending Program, Lead successfully reaches out and provides for its target groups.
 

Mission & Vision
Mission:
Lead will provide poor and low-income entrepreneurs, especially women, with sustainable access to quality microfinance services that address their needs and build their capacity. 

Vision:
 To eliminate poverty in Egypt and improve the quality of life for our clients.

Ethics and Core Values

Organizational Values 

 

Client relationships are our first priority. We always seek to satisfy our clients. 

 

Quality to set a standard that guarantees us that our clients know only of one kind of service – the best. 

 

Trust shall never be compromised. 

 

Our sustainable social agenda means that the future of our clients as well as ours is tied together. 
 
 

Staff Values 

 

Respect is earned but freely given.

 

Compassion to help those in need.

 

Equality to provide equal opportunity and treatment.

 

Hard work to guarantee success.

 

Recognition to reward success.

 

Education to learn how to be successful. 


Strategy
Lead’s strategy is to maximize outreach by expanding both vertically and horizontally. Expanding vertically will optimize the branch’s capacity to accommodate clients while maintaining its excellent service, and expanding horizontally will open new branches in new and existing governorates. 
Presence

Lead currently only operates in Egypt but successfully serves 7 governorates within the country through 13 main branches and 8 satellite offices: 

·     Cairo

·     Giza

·     Qualioubiya

·     6th of October

·     Helwan

·     El-Menoufeya

·     Beni-Suef


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